Case Study


Our interviews with 100 marketing and sales professionals at Fortune 500 companies resulted in a high conviction long recommendation on sales and marketing software provider HubSpot whose shares have gone on to outperform the S&P-500 six fold.

In early 2018, Woozle was commissioned to conduct a series of in-depth interviews with active marketing and sales professionals at Fortune 500 companies. Woozle’s team of researchers uncovered valuable and proprietary insights into target customer purchasing decision-making processes, evaluation criteria, and buying intentions to understand HubSpot’s relative industry standing versus their main competitors as well as the long-term prospects for the sector. Our proprietary primary research resulted in a conviction long recommendation on HubSpot whose shares went on to out-perform the S&P-500 six fold.

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HubSpot - Woozle Research